Timing affects a product launch more than most people factor in, in terms of light and in terms of who else is also trying to book that week.

Longer daylight hours through spring and summer give more flexibility for outdoor locations, while autumn and winter shift things toward earlier sessions or studio-based setups. Demand shifts too.

None of this rules a product launch out at any time of year. It just changes the plan.

See also: Questions worth asking before you book a product launch.

Pricing, process and everything else sits on the Product Launches page, and a direct message gets a straight answer faster than a search ever will, so get in touch if in doubt.

FAQs

The short version follows.

Can you turn images around during the event?
Yes. Same-night selects are a common request for launches, so a social team can post while the room is still full.

Can you cover press and influencer attendees specifically?
Yes, a shot list covering key press and influencer guests can be built in ahead of time, so nobody important is missed in the coverage.

Further reading

More on this, if useful.

• Red flags to watch for when booking a product launch in London
• Editorial vs traditional: which style suits your product launch?
• What actually happens during a product launch, step by step
• Questions worth asking before you book a product launch
• How to choose the right product launch photographer in London