Most problems with an event trace back to a small number of avoidable mistakes, usually made before the session even happens.

Booking on price alone, without checking what’s actually included, is the most common one. Leaving the brief vague and assuming the photographer will simply know what’s wanted is another. So is booking too close to a deadline and leaving no room for a reshoot if something goes wrong on the day.

Every one of these is fixable with a five-minute conversation before booking, which is exactly why that conversation is worth having.

See also: What's different about an event for conference organisers.

Pricing, process and everything else sits on the Events page, and a direct message gets a straight answer faster than a search ever will, so get in touch if in doubt.

FAQs

Two common questions, answered.

What kinds of events do you cover?
Launches, private parties, conferences, gallery openings, community events and live music, anywhere in London. Most gatherings, whatever the reason, are worth covering properly.

Do you shoot video at events too?
Photography and film run together under one booking, stills for press and socials, plus a highlights film cut for whichever platforms actually matter to the client.

Further reading

A handful of related posts.

Comments

  • Yasmin Choudhury
    January 15, 2023

    Sent this straight to a friend.

  • Aisha Chapman
    May 25, 2023

    Straightforward advice, no upsell nonsense.

  • Amara Hall
    October 14, 2023

    Forwarded this to my partner, we’re booking an event in the next few weeks.

  • Ravi Taylor
    June 4, 2024

    Been comparing event prices across London and this is by far the clearest explanation.

  • Rory Shah
    September 28, 2024

    Made two of these mistakes on my first event years ago, wish this list had existed back then to warn me.

  • Louis Boateng
    May 6, 2025

    Still recommend this to people years later.

  • Georgia Shah
    July 10, 2025

    Old post but still spot-on advice.

  • Holly Dean
    August 5, 2025

    This aged well, still accurate today.

  • Junaid Ford
    May 30, 2026

    Sharing this again, still the best guide around.

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