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Portraits trends worth knowing about in 2026

A handful of shifts are shaping how portrait sessions are shot and delivered in London right now, worth knowing whether you’re booking one or shooting one.

Clients are asking for more natural, less obviously posed results, even for formal bookings. Faster turnaround has become an expectation rather than a bonus, particularly where images feed straight into marketing or social. And there’s a growing preference for a smaller number of genuinely strong images over a large gallery of similar ones.

None of this is a passing trend so much as a shift in what people actually want from a portrait session: fewer, better, faster.

See also: Can I request a specific style or mood for my portrait session?.

The Portraits page covers pricing in full. Get in touch for anything specific to your situation.

FAQs

Some quick answers here.

I hate having my photo taken. Will this work?
That is the rule, not the exception. Sessions are directed from start to finish, so nobody stands there wondering what to do with their hands. Most people relax inside ten minutes.

Where do portrait sessions happen?
Most sessions run at LemonShark Studio, 769 Fulham Road SW6, five minutes from Parsons Green. On request sessions run on location anywhere in London: an office, a street, a park that means something.

Further reading

Worth reading next.

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